Trustpilot Business

Manage public business reviews and customer feedback

3.4/5(254)G2Free plan available

Last checked: September 9, 2026

A graphic demonstrating a chart which has an overlay of a 4 Star Trustpilot review + the 5 star rating Trustpilot widget

Our Take

Trustpilot Business is most relevant when a brand wants to manage customer feedback on an established public review network.

Public profile and review-response tools
Free entry tier

Paid plans require a yearly commitment
Per-domain pricing can raise the total

Best for:

Solo usersSmall teamsGrowing businesses

Best use case: Inviting post-purchase service reviews and managing responses from a business account.

Independent businesses and larger teams can manage public service reviews and responses.

Read the full assessment

Trustpilot Business is most relevant when a brand wants to manage customer feedback on an established public review network. Free can establish a basic response and invitation process. Paid plans are easier to evaluate when the team knows how it will use higher invitation volume, marketing assets and insights. Price every required domain and module before committing for a year, and plan for responding to critical feedback as part of the ongoing workload.

Strengths

Public profile and review-response tools
Free entry tier
Automated review invitations
Paid marketing and insight capabilities

Tradeoffs

Paid plans require a yearly commitment
Per-domain pricing can raise the total
Modules and APIs may cost extra
Review management requires ongoing attention

Who it suits

Consumer-facing brands
Businesses managing public service reviews
Teams coordinating reputation and customer feedback

About Trustpilot Business

Trustpilot Business gives companies tools to claim a public profile, invite customer reviews and respond to feedback. Paid plans expand invitation capacity, presentation options and reporting, with integrations connecting the review process to commerce and customer-service systems. Service reviews are the core product; product and location reviews can be additional modules. The public review profile and the business subscription serve different purposes. A team can start with limited free invitations, then pay for more collection and marketing tools. Paid pricing is per domain and involves a 12-month commitment, so the quote should reflect every domain, module and required integration.

Pricing & Plans

Prices use the currency shown. Tax, usage limits and billing terms vary by provider.

Annual billing

Free

$0/mo

Public business profile with limited review invitations.

Claim a profile
Invite customers
Reply to and flag reviews
50 invitations/month

Full plan details & limits

Public business profile with limited review invitations.

Free

One user

Starter

Variable cost

Annual-commitment starter tier for new customers only.

100 review invitations per month
1 user
1 domain
Powered ads with Trustpilot marketing assets

Full plan details & limits

Annual-commitment starter tier for new customers only.

From $99/month per domain, billed annually

1 customer service integration
Available to new customers only
Designed for small businesses up to $5M revenue

Plus

Variable cost

Annual-commitment plus tier with marketing assets and brand-matched public profile.

300 review invitations per month
3 users
Up to 3 domains
Marketing assets

Full plan details & limits

Annual-commitment plus tier with marketing assets and brand-matched public profile.

From $319/month per domain, billed annually

Brand-matched public profile
14-day free trial
Up to three domains can be purchased; price is per domain

Premium

Variable cost

Annual-commitment premium tier with richer dashboards and insights.

1000 review invitations per month
10 users
Richer dashboards and insights
API access listed as an add-on

Full plan details & limits

Annual-commitment premium tier with richer dashboards and insights.

From $799/month per domain, billed annually

No listed domain-count cap; each domain affects quote

More plans, volume options & API pricing (1)

Enterprise

Contact sales

Custom-priced enterprise tier.

Unlimited review invitations
1000 users
Unlimited domains
All integrations

Full plan details & limits

Custom-priced enterprise tier.

Pricing upon request

Pricing upon request

View full pricing details

Everything you need to know

Explore more details about Trustpilot Business.

FeaturesClaim business profile, Invite customers to leave reviews, Respond to reviews + more.

Claim business profile
Invite customers to leave reviews
Respond to reviews
Flag policy-breaking content
Display Trustpilot widgets
Review-derived insights and reporting
Automated and manual review invitations
Templates
Reminder emails
Company API links for invitations
Authorized-user account controls
Location-specific access controls
Downloadable assets
Custom images/video assets
Insights dashboards
AI search analytics
Search engagement reports
Service reviews

RatingsG2: 3.4/5, Capterra: 4.5/5, TrustRadius: 6.7/10

G2Trustpilot3.4/5 · 254
Source Checked September 8, 2026
CapterraTrustpilot4.5/5 · 1,206
Source Checked September 8, 2026
TrustRadiusTrustpilot6.7/10 · 49
Source Checked September 8, 2026

Customer ratings from the linked platforms, separate from our recommendations. Scores and counts can change; each platform uses its own review process.

Integrations & connectionsHow Trustpilot Business fits into your workflow

Official integrations directory, Partner program, Developer/API access, Shopify App Store integration, eCommerce integrations, Marketing integrations, Customer service integrations, Analytics/automation integrations

Platforms & availabilityWeb-based business account on Trustpilot domains · Developer platform/API · Native Shopify App Store integration

Trustpilot

Free plan: Available. Free trial: Available; check eligibility with the provider.

Cost considerationsBilling, usage limits and additional fees

The reviewed dollar-denominated pricing page advertises annual-billing starting equivalents of $99/month per domain for Starter, $319 for Plus and $799 for Premium. Currency and the complete invoice should be confirmed in the regional quote, so these require a user-entered stack estimate. Paid plans have a 12-month commitment; a monthly billing cycle is not a month-to-month contract. Pricing also depends on traffic, revenue and business size per domain. Starter is for eligible new small-business customers. Plus offers a 14-day trial. Product reviews, location reviews, APIs and other modules can cost extra; exact integration and widget counts vary across published tables.