Recharge helps merchants sell and operate subscriptions. It connects recurring orders with a customer portal, payment recovery and retention workflows.
Recharge is a practical subscription operating layer when recurring orders need more than a product-page purchase option.
Recurring-order and customer-portal workflows
Payment recovery and cancellation tools
Standard tiers add transaction fees
Entry eligibility uses lifetime customer count
Best for:
Small teamsGrowing businesses
Best use case: Operating a repeat-delivery program with customer self-service and failed-payment recovery.
Fits stores with established subscription demand and someone managing recurring customer operations.
Read the full assessment
Recharge is a practical subscription operating layer when recurring orders need more than a product-page purchase option. The portal, recovery and cancellation workflows can reduce manual handling, but they need deliberate configuration. A qualifying new store can start with the 25-50 plan; established programs should compare Starter and Plus using both transaction volume and required retention features. Test migrations and customer notifications carefully before moving a live subscriber base.
Strengths
Recurring-order and customer-portal workflows
Payment recovery and cancellation tools
Entry plan for qualifying new programs
API and advanced bundle options
Tradeoffs
Standard tiers add transaction fees
Entry eligibility uses lifetime customer count
Migration and checkout setup need validation
Some current billing documentation conflicts
Who it suits
Brands selling replenishment subscriptions
Teams managing recurring customer relationships
Merchants moving beyond basic recurring orders
About Recharge
Recharge helps merchants sell and operate subscriptions. It connects recurring orders with a customer portal, payment recovery and retention workflows. Subscribers can manage their relationship with the store, while the merchant monitors activity and configures offers, gifting or bundles according to the plan.
The platform has a base subscription and, on standard paid tiers, transaction-linked fees. Migration, checkout integration and customer communications are important parts of the setup. A subscription business needs to budget the software alongside payment processing, the commerce platform and fulfillment.
Pricing & Plans
Prices use the currency shown. Tax, usage limits and billing terms vary by provider.
Annual billing
Recommended
Starter
Variable cost
Public starter plan for Recharge.
subscription-first product page widget
customer portal
upsell and cross-sell tools
smart cancellation prevention
Full plan details & limits
Public starter plan for Recharge.
$99/mo; enter base plus transaction fees
failed-payment recovery
win-back solutions
automated workflows
gifting capabilities
analytics
industry benchmarks
unified Shopify checkout
native Shopify discounts/tax/shipping integration
secure payment support
passwordless customer login
prepaid subscriptions
gift subscriptions
60-day free trial
1.49% + 19¢ per transaction
Plus
Variable cost
Higher public plan for Recharge.
everything in Starter
hands-on implementation
end-to-end migration support
customizable bundles and tiered discounts
Full plan details & limits
Higher public plan for Recharge.
$499/mo; enter base plus transaction fees
Concierge SMS
loyalty rewards
loyalty referrals
JavaScript SDK access
Storefront API access
preset bundles
customizable bundles
bundle SDK
bundles API access
configurable API rate limits
unified Shopify checkout
native Shopify discounts/tax/shipping integration
secure payment support
customer portal
smart cancellation prevention
failed payment recovery
win-backs
passwordless customer login
prepaid subscriptions
gift subscriptions
1.34% + 19¢ per transaction
Custom
Contact sales
Quote-based enterprise/custom plan.
volume-based rates
custom implementations
priority technical support
solution-architecture review
Full plan details & limits
Quote-based enterprise/custom plan.
Contact sales for pricing
enterprise business reviews
contact sales pricing
25-50 — eligible new stores
$25/mo
Starter capabilities for qualifying stores with at most 50 cumulative subscription customers.
Starter feature set
No Recharge transaction fee within eligibility
New installations on or after February 9, 2026 only
At most 50 cumulative lifetime subscription customers, including inactive and test customers
Full plan details & limits
Starter capabilities for qualifying stores with at most 50 cumulative subscription customers.
$25/month while eligible
Automatic move to Starter when threshold is exceeded
Customer ratings from the linked platforms, separate from our recommendations. Scores and counts can change; each platform uses its own review process.
Integrations & connectionsHow Recharge fits into your workflow
Free plan: Not listed for this product. Free trial: Available; check eligibility with the provider.
Cost considerationsBilling, usage limits and additional fees
USD plans: eligible new stores may use 25-50 at $25/month with no Recharge transaction fees until they exceed 50 cumulative lifetime subscription customers. Starter is $99/month plus 1.49% + $0.19 per transaction; Plus is $499 plus 1.34% + $0.19, with scalable rates. Enter base and expected transaction charges together. The help article still quotes an older 1.25% Starter rate; the current pricing page and vendor listing agree on 1.49%, so confirm the account contract. The 60-day trial is separate from ongoing paid pricing. Platform and processor charges remain additional.
